Meet Faculty Member...
Ian Bosler
MEET THE Faculty head
Hey, I'm Ian Bosler!
I help authors, coaches and consultants to identify, package and monetise their expertise in order to share their wisdom and improve the lives of others.
BAppSc (Computing), BBus (Marketing)
40+ years coroporate and SME marketing experience
20+ years publishing and SME ownership experience
15+ years online course publishing experience
Be sure to connect with my socials were I share updates and topical insights. I'm also good at following back, liking, commenting and sharing:
PUBLISHED BOOKS
Unlock Your Expertise...the pathway to a 7 figure coaching business
Are you tired of trading time for money, facing inconsistent revenue, or struggling to convey your unique value to the world? This book addresses these core challenges by providing a robust framework that goes beyond fleeting marketing fads. It champions a structured, systematic approach to marketing and sales
Unlock Your Book's Potential...book marketing secrets
In this comprehensive guide, we break down the daunting world of marketing into manageable, actionable steps. From understanding the fundamentals of book marketing to defining your target audience and crafting a compelling story brand, we cover it all in simple, jargon-free language.
Build To Grow...strategies for the C-Suite
"Many C-Suite execs feel like their companies are in a financial and competitive straight-jacket. After months of searching for best-in-breed solutions to C-Suite challenges in our mastermind group, we decided to publish our top strategies in this book,” says Ian Bosler, one of 14 co-authors of “Build To Grow” which is currently climbing the best-seller charts on Amazon.
ONLINE COURSES
Unlock Your Expertise - mini training + membership course
Are you tired of trading time for money, facing inconsistent revenue, or struggling to convey your unique value to the world? This book addresses these core challenges by providing a robust framework that goes beyond fleeting marketing fads. It champions a structured, systematic approach to marketing and sales
ACCESS FREE MINI TRAINING NOW
Unlock Your Book's Potential - mini training + membership course
One of the biggest challenges most authors face is visibility. It’s a real struggle, especially when there are millions of titles out there competing for attention. It can feel like your book is just a tiny needle in a massive haystack of content. And if you’re a business, health, or life coach, this is an even bigger deal. Your book isn’t just a book. It’s so much more than that—it’s a way to show the world what you’re all about. It’s a tool to build your credibility, to demonstrate your expertise, and to position yourself as a go-to authority in your field. Basically, your book is your secret weapon.
ACCESS FREE MINI TRAINING NOW
PUBLISHED ARTICLES
Is Your Coaching Business a Scaling Machine or Just a High-Paid Job?
Beyond the Hourly Rate: How an Online Course Cements Your Status as the Ultimate Authority
For many talented business, health, and life coaches, the path to success hits a predictable and frustrating ceiling. You are excellent at what you do, and your clients achieve remarkable transformations. Yet, your income and impact are strictly tethered to the hours in your day.
Online Course Creation Using The Bridge Method
Stop trying to be the architect who works in the shadows. Be the ferryman who finds the stranded travelers, asks them where they need to go, and builds the path beneath their feet as they walk.
Find the crowd. Sell the ticket. Lay the plank. That is how you build a bridge that actually makes money.
Crafting Content That Connects
In today’s fast-paced digital world, creating video content that truly resonates with an audience isn’t about flashy visuals or viral hooks alone. It’s about understanding people — how they think, feel, and make decisions. One of the most effective frameworks for decoding human behavior is the color-based personality model, which identifies four key behavioral types:
The Transformation from Coach to Industry Authority
Why Your Signature System is Your Blueprint for Freedom
For most business, health, and life coaches, the hustle is real. You are brilliant at what you do—delivering profound, one-on-one breakthroughs that genuinely change lives. Yet, the business often feels like a constant struggle: a “boom-bust” cycle of inconsistent revenue, stress-inducing cash flow issues, and a pervasive feeling that you’re trading far too much time for far too little reward.
Getting Your Business Featured in AI Search Summaries
The shift from traditional links to AI-generated answers might seem daunting, but it presents a massive opportunity. Being cited as a source in an AI summary gives your business unparalleled visibility, acting as a powerful endorsement of your authority and expertise. Here’s how you can position your business to shine in the age of AI search:
Standout and Get Noticed
Want to sell your online course like hotcakes? Turns out, writing a book might just be your secret sauce! It's not just about showing off your smarts; a book can seriously boost your sales by making you look super credible, luring in potential students, and generally making your marketing sing.
How to Build your first Content Marketing Strategy
Content marketing is a powerful tool for building brand awareness, driving traffic, and generating leads. However, developing a successful content marketing strategy requires more than just writing blog posts and creating social media content. It requires careful planning and execution. In this blog post, we'll provide a step-by-step guide on how to build your first content marketing strategy.
Contact us today to get a free consultation!
Send us a message to get answers to any of your questions & we’ll
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